Originally founded in 1864 by P.A. Smirnov, the Smirnoff brand was relaunched in Europe by P.A. 's son, Vladimir. Smirnoff is an Anglicized version of the family name, Smirnov.
Today, the Smirnoff brand is owned by the British company Diageo with products for the United States manufactured in Illinois. Diageo owns over 200 brands with big names under the corporation such as Johnnie Walker and Baileys. Smirnoff specializes in premium vodkas and iconic ready to drink (RTD) products such as Smirnoff Ice. Smirnoff vodka is a go to choice for many, thanks to its long standing history, consistent reputation, and unmatched value.